FOR IMMEDIATE RELEASE
U.S. Boat Sales Float Back to the Top, Expected to Surge through 2018
Critical selling season for uniquely American-made industry kicks off in January with boat shows around the U.S., bringing best deals of the year for buyers
         CHICAGO – January 4, 2017 – The National Marine Manufacturers Association (NMMA), 
U.S. Recreational Boating by the Numbers
·         Annual U.S. sales of boats, marine products and services totaled $36 billion in 2015 and are expected to climb three percent in 2016 to $37 billion.
- Annual U.S. retail sales      of NEW boats, marine engines and marine accessories totaled $17.4 billion      in 2015 and are expected to grow to $19.1 billion in 2016.
- There were approximately      238,000 NEW power boats sold in 2015. The NMMA expects this number to grow      to more than 250,000 in 2016.
- The recreational boating      industry in the U.S. has an annual economic impact of more than $121.5      billion (includes direct, indirect and induced spending), supporting      650,000 direct and indirect American jobs and nearly 35,000 small      businesses. 
- Leading the nation in      sales of new powerboat, engine, trailer and accessories in 2015 were the      following states:
1.       Florida: $2.6 billion, up 11.4 percent from 2014 
2.       Texas: $1.4 billion, up 8.2 percent from 2014
3.       Michigan: $842.5 million, up 10.5 percent from 2014 
4.       Minnesota: $661.5 million, up 10 percent from 2014
5.       New York: $643.3 million, up 7.6 percent from 2014
6.       North Carolina: $634.6 million, up 9.4 percent from 2014
7.       Wisconsin: $616.5 million, up 10 percent from 2014 
8.       California: $576.3 million, up 5.4 percent from 2014 
9.       Louisiana: $528.1 million, down 0.3 percent from 2014
10.   Alabama: $512.3 million, up 11.9 percent from 2014
- It’s not just new boats      Americans are buying; there were an estimated 958,000 pre-owned boats      (powerboats, personal watercraft, and sailboats) sold in 2015, an increase      of 1.9 percent. 
- There were an estimated      12.1 million registered/documented boats in the U.S. in 2015.
- Ninety-five percent of      boats on the water (powerboats, personal watercraft, and sailboats) in the      U.S. are small in size at less than 26 feet in length—boats that can be      trailered by a vehicle to local waterways.
- Boating is predominantly      “middle-class” with 72 percent of boat owners having a household income of      less than $100,000.
- 95 percent of all      Americans live within an hour’s drive of a navigable body of water


